Category Archives: Social Media

And Now, the best acquisition announcement ever

Posted on July 1, 2010 by John Palacio

Woot.com, always a reliable outfit for clever videos, announces their acquisition by Amazon.com with a video of their signature plush monkey rapping.

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Top 10 principles for creating a successful web app

Posted on June 7, 2010 by John Palacio

Tech investor Fred Wilson breaks down and explains how to create a successful web application. The top ten: Speed Instant Utility Software is Media Less is More Make it Programmable Make it Personal RESTful Discoverability Clean Playful Much better though … Continue reading →

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Job Hunting Self Marketing Brilliance

Posted on May 14, 2010 by John Palacio

Alec Brownstein bought Google AdWord ads targeting top NYC creative directors with whom he sought a job interview, essentially purchasing their names so when they search themselves on google, his ad would be at the top of the page. Total … Continue reading →

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Listening to your customers … too much?

Posted on April 18, 2010 by John Palacio

In the “be careful what you ask for” department, the Portland Mercury ran a poll asking readers what they’d like to see on the cover. What they got: Betty White as a burning chainsaw wielding Princess Leia, riding man-horse John … Continue reading →

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Wind, fire and power outages … not another day at the office

Posted on March 15, 2010 by John Palacio

This weekend, hurricane force winds blew down thousands of trees in our location in Yonkers, NY. We are without power for, police say, up to two weeks. So projects come to a temporary pause until we figure out an interim … Continue reading →

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The Buzz measured

Posted on December 2, 2009 by John Palacio

According to Google Zeitgeist, the top entertainment searches for 2009 were: TV SHOWS Glee Bones Fringe NCIS Castle House Wipeout Medium Leverage Kings

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ABC’s Brilliant Online Video Move

Posted on November 5, 2009 by John Palacio

This weekend, ABC will launch ABC Social: Episode Commentary… which allows viewers to comment on the show while they watch with a Facebook login. For shows like Lost, Desperate Housewives and The Bachelor, passionate fans suddenly have a reason to … Continue reading →

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Creative local online video ad

Posted on October 23, 2009 by John Palacio

Rhett and Link are a talented traveling video duo who stopped in Alabama and convinced a Mobile Home dealer to shoot this attention getting ad. A great example of how to get attention for a local business: Painfully Honest and … Continue reading →

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The Social Media Revolution

Posted on October 14, 2009 by John Palacio

When it’s all lumped together … with rhythmic music … the current stats regarding social media are mind numbing!

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The Magic of Twitter

Posted on February 12, 2009 by John Palacio

A Case Study on the magic of Twitter.com Continue reading →

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